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Product Launch Training
We prepare retail teams for new product launches so associates know the range before it reaches the shelves.
A launch depends on the people on the floor understanding what is new and why it matters to shoppers. We turn your launch materials into focused training and brief associates ahead of the release. We also help store teams set up displays and talking points that match your launch plan.
We begin with your launch timeline and key messages. From there, we plan which stores and teams to reach, in what order, and with which materials. You receive updates as sessions are completed. We also pass on any store feedback that may affect the launch.
What is included
- Launch briefings for store associates
- Key message and talking point guides
- Display and setup guidance
- Store feedback summaries